The Top publications that every startup needs to be aware of
German is renowned for its media landscape that is vast. Technology and commercial media are not an exception. This is great because it means there’s the perfect publication, whether it’s print or online, that is suitable for anyone. It can be quite difficult to choose the appropriate kind of media outlet for your specific needs, particularly when you’re not a German native speaker.
“If only there was a list with the best tech, startup and entrepreneurship media out there,” you claim? We’re here to help!
Here is our list (in good order alphabetically) of what we believe are the most effective and most important media channels. That are suitable for (young) entrepreneurs and anybody who enjoys technology.
brand eins
The brand Eins is a month-long business magazine which focuses on economic and (socio)political subjects. Each issue is devoted to a particular topic like “money”, “work”, “innovation” or “love”. With 311K copies by the end of 2019 and 300k monthly readers online It’s among the top publications for businesses in Germany. The magazine claims to work to comprehend the economics and make something unique. The cover’s artful design typically is a real eye-catcher at the stand of the newspaper!
Business Insider
Although this German publication of this well-known business publication isn’t so prestigious than its American older counterpart however, it should not be overlooked. But, you should send to the German editors at this publication with stories that are in-depth regardless of whether they’re related to media, finance technology, tech, or other sectors. The team may not be huge yet however, they are always looking for stories that are unique to the market.
in April of 2020 the owners of Business Insider and Grunderszene, Axel Springer AG, decided to combine both editorial departments. Although the editors in charge and both brands remain however, the publisher hopes the physical union of the editorial offices will enable the two formats to profit from one the other. In the future, they will be created in the same location.
Business Punk
Business Punk is an upcoming business lifestyle magazine with an interesting attitude and uncompromising content. The magazine also discusses and write about the most successful managers and young entrepreneurs and entrepreneurs who are rebels in business. In line with the motto “Work hard. Play hard” The Business Punk is designed for the innovative doers and the forward-thinkers. The circulation of its print edition is 35.000 units and its website is home to around 300k unique visitors per month. You should only contact Business Punk if you’re cool enough to showcase your startup to your local bar patrons because this is an option in their models for entrepreneurs. You can also tell your embarrassing story of starting your first job with them . Your choice!
Capital
Capital, which is published by the country’s second-largest publication house Gruner + Jahr, is a renowned business magazine. That covers analyses, reports and commentary from the business world and personal financial. The circulation per month of their printed magazine exceeds fifty thousand copies, while Capital.de boasts 880k monthly readers. The newspaper reached its peak at the end of the 70s. It was founded in the 1970s with the slogan: “The economic human and the human economic”. The Capital editorial office was amalgamated with Financial Times Deutschland, Impulse and Borse Online. After the closing of Financial Times Deutschland in December 2012, Impulse and Borse Online were bought and Capital’s editorial office was relocated to Berlin. Capital was relocated to Berlin.
Computer BILD
Computer BILD is one of the most popular Computer BILD is among the most read computer magazines of Germany and is part of the Axel Springer media family. It is published twice a week and has reached 692K print-readers in the in the year 2000. The website is visited by over 50 million monthly visitors. Beyond computer issues it also covers issues of telecommunication, HiFi video and television. In the field of computer magazines it is thought of as to be one of the top players. However, keep the fact that their target market is more the common Joe not the tech-savvy nerd!
Computerwoche
Computerwoche is a biweekly published magazine. That is aimed at all people interested in IT issues and mid-management decision-makers. The primary focus of the IT-Fachverlag International Database Groups’ publication is to provide details to investors about the current economic conditions and technological trends of medium-sized and large corporations within the IT sector. Other subjects include analysis, case studies business news, project reports portraits and news. This is the favorite magazine for any SaaS news you’re interested in. The magazine had 20K print-sells by the end of 2019, and 1.5 million monthly users online.
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